How far do you agree that the two videos you have studied are conventional for the genre? (POP)
Music videos have very different conventions/approaches due to the genre of the music and the audience listening. Black Magic (BM) and Somebody to You (STY) are both pop songs. Most pop song music videos conform the the typical idea of having bright lights, bold colours and sexual outfits.
Many pop conventions are featured in (BM). An example of this is half way through the video, the four girls get turned into stereotypical, overly sexualised girls, in revealing clothes. The majority of Little Mix's audience is young girls. This can be negative as girls may feel that to have a successful music video and get boys to like you, they must be overly sexual and always look perfect.
(STY) is also a very conventional pop music video. The video has close ups of each of the boys in the band as well as close ups of Demi Lovato, who is featuring in the song. There are many bright colours and bright lighting featured throughout the whole video. This reflects the fun atmosphere/mood that the video should make viewers feel.
Overall, I believe both videos are conventional to the pop genre. Many conventions, for example: the bright colours, reinforce the message that this pop music conveys, which is to be confident and have fun.
Many pop conventions are featured in (BM). An example of this is half way through the video, the four girls get turned into stereotypical, overly sexualised girls, in revealing clothes. The majority of Little Mix's audience is young girls. This can be negative as girls may feel that to have a successful music video and get boys to like you, they must be overly sexual and always look perfect.
(STY) is also a very conventional pop music video. The video has close ups of each of the boys in the band as well as close ups of Demi Lovato, who is featuring in the song. There are many bright colours and bright lighting featured throughout the whole video. This reflects the fun atmosphere/mood that the video should make viewers feel.
Overall, I believe both videos are conventional to the pop genre. Many conventions, for example: the bright colours, reinforce the message that this pop music conveys, which is to be confident and have fun.
A great reference here to many conventions in Pop music videos - a good piece of home learning!
ReplyDeleteWell done!
Miss C
thanks
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