Regulation and Audience Collator

RAJAR
Rajar stands for Radio Joint Audience Research and is the official body in charge of measuring radio audiences in the UK. It is jointly owned by the BBC and the radio centre o behalf of the commercial sector. 


PSB

• Organisations within the media industries produce content with the aim of making money from our consumption-ITV, Channel 4.
• Exceptions to this would be public service broadcasting like the BBC.
• A PSB television or radio broadcasting that has to meet requirements set by OFCOM, the regulator for TV and radio.  

Their aim is to-
1. Have distinctive, high quality programmes.
2. Reflect the diversity of Britain.
3. Inform the public.

Don't confuse this with the BBC Remit
BBC Remit-
To enrich peoples lives with programmes and services that inform, educate and entertain.
'To reflect the UK, its culture and values to the world'. 

EXAM QUESTIONS

Identify who collects audience data for radio in the UK (1)

Rajar

How does Radio 1 live lounge meet the PSB requirements (5)

Radio 1 live lounge has 'distinctive, high quality programme' because they often have live performers singing live. These recordings are available to stream on youtube which is unlike other radio stations. 

Radio 1 live lounge reflects the 'diversity of Britain' because they have singers of many races, genders and sexualities come on and perform. For example: Sam Smith, who is a white, homosexual gender-neutral and Ed Sheeran who is a heterosexual male. 

Radio 1 live lounge 'informs the public' because they often have 15 minute news updates, which inform the listeners on events that are happening around the world

Explain how the Radio 1 live lounge is a benefit to artists and audiences (5)

Radio 1 live lounge benefits artists because they play a wide variety of music genres; for example, hip-hop, pop, indie. Therefore listeners may discover a new genre of music they did not know they had an interest in until hearing the songs played. This may lead to them purchasing new artists albums or songs. Also, if the artist performs live, this will get uploaded to streaming websites such as youtube or spotify which leads to them getting more publicity to a wider audience.

Explain how and why producers of radio programmes are obligated to fulfil their remit. Refer to the radio 1 live lounge in your answer (10)

The BBC remit is to inform, educate and entertain. Producers of radio stations are obligated to fulfil their remit so they can enrich peoples life. For example, they 'inform' a wide audience of British culture because many people will find performances by from live lounge on youtube and be able to see British singers and understand more about British culture.

Producers of BBC are obligated to fulfil their remit to 'educate'. Radio 1 does this by having quick news sessions that update listeners on whats happening around the world. In addition, many young people may not intend to listen to the news and they just listen to live lounge for the entertainment, however they are still being educated throughout because the hosts are regularly speaking about news and popular topics.

Producers of BBC are obligated to fulfil their remit to 'entertain'. They do this because they often have celebrities on doing interviews, playing games and doing live performances. By having these entertaining segments, they gain higher rating leading to a wider audience.